The Hoboken Girl Team 
Another luxury skin care brand will open its doors in Hoboken. Kiehl’s will open later this year at 133 Washington Street. The Hoboken location is the brand’s second store in New Jersey, joining over 50 freestanding locations nationwide. Its products are sold in several hundred stores nationwide, including department stores and other skin care retailers. Read on for more about what we know about Kiehl’s coming to Hoboken.
^ the site of the new Kiehl’s location Photo Credit: Google Maps
About the Space
The location at 133 Washington Street was formerly the site of a T-Mobile store. The T-Mobile store closed in September 2025. Per Jersey Digs, Kiehl’s began petitioning Hoboken’s Historic Preservation Committee during its August 2025 meeting.
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Kiehl’s is a born-and-bred NYC brand, with its original location at 13th Street and 3rd Avenue dating back to 1851. Now the brand’s flagship location is at the same intersection, at 109 3rd Avenue. The brand was founded by pharmacist John Kiehl and later, his apprentice, Irving Morse, took over. Mr. Morse’s granddaughter, Jami Morse Heidegger, was at the helm when the company was sold to L’Oreal in 2000.
Kiehl’s sells skin and hair care for men and women. It is best known for being one of the first personal care companies to put ingredients on the labels of the products starting in 1924, before it was required by law. Several Kiehl’s products are in the Smithsonian Museum Division of Medicine and Science, as examples of innovation in chemistry. Kiehl’s also supported the museum’s Cosmetics and Personal Care Collections Digitization Project, which showcases how Americans perceive health and well-being.
The Hoboken location will be the brand’s second free-standing store in New Jersey, with the other being at the Garden State Plaza mall in Paramus. Aesop, another luxury skin care retailer, opened a Hoboken location this year at 409 Washington Street.
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The Hoboken Girl has reached out to Kiehl’s representatives to find out more information, including an opening date, and will update this piece when we hear back.
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